Credit Cards News

SBI Card and Eternal Launch Co-Brand Credit Card: 10% Discount, 5% Cashback, With Caps

SBI Card has launched a card with Eternal that offers a 10% discount and 5% cashback, both with limits. Here's how to judge if it suits your spending.

Raashi Sharma Written by Raashi Sharma

Sugandha Jha Reviewed by Sugandha Jha

Published:

Updated:

SBI Card and Eternal Launch Co-Brand Credit Card: 10% Discount, 5% Cashback, With Caps

SBI Card has launched a new co-branded credit card with Eternal, according to reporting by The Economic Times. The card offers a 10% discount and 5% cashback, and both come with limits.

If you often order food or groceries online, this card could save you money. But the caps decide how much you really get, so read them before you apply.

Key takeaways

  • SBI Card and Eternal have launched a new credit card, as reported by The Economic Times.
  • The card offers a 10% discount and 5% cashback, each with limits.
  • The caps decide your real savings, not the headline rates.
  • Pay your bill in full every month, or interest will wipe out the rewards.
  • Compare it with the card you already use before you apply.

What is the Eternal SBI Card?

A co-branded card is made by a bank and a brand working together. SBI Card handles the card side, such as billing and your credit limit. Eternal is the company behind consumer apps like Zomato and Blinkit. The brand adds rewards for spending on its own apps.

The reported offer has two parts. One is a 10% discount. The other is 5% cashback. The headline says both have limits, which is common for cards like this.

We only know the headline details. So check the issuer's official page for what counts, where it applies and what the caps are.

Discount vs cashback in simple terms

A discount cuts your bill when you pay. Cashback comes back to you later, often as a statement credit or reward balance. Both lower your cost. The discount helps you right away.

Limits usually work in two ways. First, there may be a cap on how much you can earn each month or year. Second, some spends may not count at all. Fuel, rent and wallet top-ups are often left out on many cards.

What it could mean for your wallet

Here's an illustrative example. The rates come from the headline. The spend amounts are ours, and we've ignored any cap.

Monthly spend Rate Benefit before any cap
₹2,000 10% discount ₹200
₹5,000 10% discount ₹500
₹10,000 5% cashback ₹500
₹20,000 5% cashback ₹1,000

Your real savings will be lower if a cap kicks in. Once you hit the cap, you stop earning for that period. So work out your usual monthly spend on the brand's apps first.

Also think about fees. Many cards charge a joining or annual fee. We don't know this card's fee. Subtract it from your yearly rewards to see the true gain.

Interest is the bigger risk. Card interest is often around 3% a month, which is over 40% a year. If you leave ₹10,000 unpaid for one month, that's about ₹300 in interest. It takes away more than half of a ₹500 reward.

Who should look at this card

This card is aimed at people who use the brand's apps a lot. It can suit you if:

  • You order food or groceries online several times a month.
  • You already hold an SBI Card and pay on time.
  • You can clear the full bill every month.

It's a poor fit if you carry a balance from month to month. In that case, the interest will cost far more than the rewards give you. Fixing that debt first is a better move. You can use our EMI calculator to see what a repayment plan would cost.

Students and first-time borrowers should also be careful. A new card is a loan. Each application can leave a mark on your credit report.

What to do now

Don't rush to apply because of a headline. Take a few minutes to check the numbers.

  1. Read the full terms on the official SBI Card page.
  2. Note the monthly cap and the list of excluded spends.
  3. Add up your yearly spend on the brand's apps.
  4. Subtract any joining or annual fee.
  5. Apply only if the gain beats what your current card gives.

Before you apply, do a quick eligibility check. That helps you avoid a rejection, which can hurt your credit score. For more updates on cards and borrowing, visit our news hub.

Frequently asked questions

What is the Eternal SBI Card?

It's a co-branded credit card from SBI Card and Eternal. As reported by The Economic Times, it offers a 10% discount and 5% cashback with limits.

Is the 10% discount unlimited?

No. The headline says the offers come with limits. Check the issuer's terms for the exact monthly or yearly cap.

Is this card worth it if I don't pay in full?

Usually not. Card interest is often around 3% a month. That can quickly cancel out any discount or cashback you earn.

BankCreds analysis

The headline rates look big, but the caps decide everything. A 10% discount on a small base is still a small rupee gain.

Take someone who spends ₹3,000 a month on food and grocery apps. At 10% that's ₹300 a month, or ₹3,600 a year. If the card charges an annual fee of ₹500, the net gain is about ₹3,100. That's nice, but it isn't life-changing.

What this does not mean

It doesn't mean you should spend more to earn more. Spending ₹1,000 extra to earn ₹100 back is a loss. It also doesn't beat paying on time. One month of unpaid interest can cancel a whole year of rewards. Treat this as a small bonus for spending you already do.

This section is BankCreds' own assessment of what the development means for Indian borrowers and savers. It is independent commentary, not part of the source reporting above.

Source & references

  1. The Economic Times — originating report https://m.economictimes.com/wealth/spend/eternal-sbi-card-launched-sbi-credit-card-offers-10-discount-and-5-cashback-with-limits/eternal-sbi-card-launched/slideshow/134967270.cms

Source links are shown as plain text, not clickable links. Copy a URL into your browser to read the original report.

Editorial note & disclaimer

How this was reported. The development above is attributed to the source or sources listed. BankCreds does not independently verify a third party's reporting; where a figure or a regulatory position is stated as fact, it is either attributed or drawn from the regulator's own published material. Everything under "BankCreds analysis" is our own assessment.

Rates and figures. Interest rates, per-gram values and premium bands quoted here are indicative, move daily, and differ by borrower profile, city and lender policy. Confirm the final number with the institution before you act on it — the sanction letter or policy schedule governs, not a news report.

Not financial advice. This article is general information for an Indian audience. It is not investment, tax, credit or insurance advice, takes no account of your circumstances, and BankCreds is not a lender, broker, distributor or advisor. Consider speaking to a SEBI-registered investment adviser or a qualified professional before acting.

Editorial policy · Fact-checking policy · Corrections policy · Our authors · About BankCreds · Contact us

Spotted an error? Corrections are published, not quietly edited — write to us via the contact page and see our corrections policy.

Never miss a rate move — get free alerts

Choose what you care about — every category, one loan type, or a daily gold-rate alert — and we deliver it to your inbox or phone.

Free forever, unsubscribe anytime. We only send what you pick — no spam, no sharing of your contact details.

Disclaimer: BankCreds.com is a loan comparison platform and does not directly lend, disburse, or provide any financial products. We aggregate and display loan offers from RBI-registered banks and NBFCs to help you make an informed decision. All loan applications are processed directly by the respective lender. Interest rates, charges, eligibility, and terms shown are indicative and subject to the lender's final assessment. Please read the lender's terms and conditions carefully before applying.